The Costco Item Shoppers Say Isn’t Worth the Hype Anymore
Costco shoppers are known for their loyalty, but even the most devoted members have their limits. One item that’s increasingly falling out of favor is the Kirkland Signature Toilet Paper.
Once considered a reliable and affordable household staple, many customers now say it’s not worth the hype anymore. Complaints about declining quality, excessive lint, and inconsistent performance across locations have left shoppers looking for alternatives.
What Changed?
For years, Kirkland Signature Toilet Paper was a fan favorite, praised for its balance of affordability and quality. However, recent feedback suggests that the product no longer lives up to its reputation. Customers report that the toilet paper has become thinner and more prone to shedding lint, leaving users frustrated. Some have even noted that the quality varies depending on where it’s purchased, adding another layer of dissatisfaction.
The Shrinkflation Effect
One major issue tied to the decline in quality is shrinkflation—a practice where products are reduced in size or quality while prices remain the same. Shoppers have noticed that Kirkland’s toilet paper rolls seem smaller and less durable than before, making them feel like they’re getting less value for their money.
Strong Opinions Online
The disappointment with Kirkland Toilet Paper has been echoed across online forums and social media. Many Costco members have shared their frustrations, with some saying they’ve switched to other brands like Charmin or even Walmart’s Great Value Ultra Strong toilet paper. “It used to be great,” one customer wrote, “but now it’s so linty I can’t stand using it.”
What Should You Buy Instead?
If you’re reconsidering your next bulk toilet paper purchase at Costco, there are alternatives worth exploring. Many shoppers recommend waiting for sales on name-brand options like Charmin, which are often discounted at Costco and offer better quality. Others suggest shopping at competitors like Sam’s Club or Walmart for more consistent performance.
The Bigger Picture
The backlash against Kirkland Signature Toilet Paper serves as a reminder that even beloved brands can lose their luster. For Costco shoppers, being selective about bulk purchases is key to ensuring value and satisfaction. While Costco continues to offer excellent deals on many items, this once-loved product may no longer deserve a spot in your cart.
